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Embracing the Unconventional: A Burst of Innovation

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Hello and a heartfelt thank you for being part of this electrifying journey with us. Today, we're not just talking about cars; we're diving into the pulsating heart of Hyundai's metamorphosis. Buckle up, because in the realm of Hyundai, we're not just driving; we're steering the future.

In the grand symphony of the automotive world, Hyundai has hit a resounding note, securing its spot as the world's third-largest auto company. Last year, in the United States, we shattered records, set market shares ablaze, and danced our way to the second-highest loyalty among manufacturers. But, dear reader, this is not just about numbers; it's a crescendo of strategy, innovation, and a commitment to being the leader in the future of mobility.

Our award-winning lineup, a harmonious fusion of sedans, SUVs, and performance models, has been turning heads. We've seamlessly woven innovative technology into the fabric of our vehicles, clinching the number one spot in JD Power's Tech Experience Index study for three consecutive years. And now, brace yourself for the grand finale – the shift to electrification.

Enter the Ioniq lineup, our electrifying maestro leading the charge in the EV transformation. The Ioniq 5, a sensation with an insatiable demand, is just the beginning. Fresh off the block, the Ioniq 6 is already racing into hearts and driveways. Today, we unveil the Jet and other accelerators propelling Hyundai's electrification journey forward. This isn't just about cars; it's a commitment to progress for humanity.

But wait, the plot thickens. As we revel in the limelight of automotive glory, we pause to celebrate a quarter-century of Hyundai Hope on Wheels. A non-profit dedicated to childhood cancer research, we're not just driving change; we're steering toward a better future. In honor of this milestone, we proudly announce a staggering $25 million commitment, the largest single-year pledge in our history, making our total contribution a remarkable $225 million.

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Allow me to introduce you to the heartbeat of this noble cause – Kevin Riley, Vice Chairman of Hyundai Hope On Wheels' Board of Directors.

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Thank you, Jose. Hyundai Hope On Wheels, born in 1998 with a handful of visionary dealers, has blossomed into a movement. Every Hyundai dealer across the nation joined the crusade, contributing a portion of every sale to combat pediatric cancer. Today, we stand as one of the largest pediatric cancer charities in America. We're not just selling cars; we're driving change, fueled by compassion and commitment.

Now, let's hear from our unsung heroes – the National Youth Ambassadors who have fought and triumphed over cancer. Meet Oliver Foster and Rainey Clark.

Triumph Over Adversity: Stories of Courage

Sure, my name is Oliver, and I'm from Bloomington, Illinois. When I was five, I couldn't even ride my bike down the street due to inexplicable fatigue. A visit to the doctor unraveled a harsh truth – acute lymphoblastic leukemia. Three and a half years, countless treatments, and numerous hurdles later, on June 14, 2020, I emerged victorious. I learned that bravery can coexist with fear, and today, I share my story to instill hope in the hearts of kids fighting cancer. Thank you.

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Rainey, over to you.

My name is Rainey Clark, known as Rainbow to friends and family. At six, my energy plummeted, and a visit to the doctor revealed acute lymphoblastic leukemia. Two and a half years of battling ensued, but amidst the darkness, a community and Santa singing through my front window brought a radiant Christmas. My mantra? It takes both sunshine and rain to make a rainbow. In April 2021, my treatment ended, and today, I stand grateful, spreading smiles and rainbows to kids fighting cancer.

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Thank you, Kevin, Rainey, and Oliver. As Hyundai Hope On Wheels embraces its 25th year, we extend our commitment to yet another noble cause – One Tree Planted, dedicated to global reforestation. This year, we pledge to fund the planting of 200,000 trees across North America.

Unveiling the Future: The All-New 2024 Hyundai Kona

And now, the stage is set for the grand reveal – the all-new 2024 Hyundai Kona. But before we dive into the details, let's take a moment to explore the unconventional, the electrifying, and the utterly surprising.

I'm Chelsea, an artist, creator, athlete, and adventurer. I began small, a girl with a dream on a tiny island. Today, my Hyundai Kona has been my accomplice in adventures spanning canyons, ocean depths, and deserts. My mission? To spread the gospel of movement, building confidence, resilience, and connection. Today, I embark on a new adventure with the all-new Kona Electric, fusing art, photography, and movement in the great outdoors.

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Have you ever needed to see the world from a different angle? Not just through your eyes, but with your entire being. To go someplace unknown, discover something new, and with enough space, a readiness can emerge to expand our horizons.

Olabisi Boyle, Vice President of Product Planning and Mobility Strategy at Hyundai Motor in North America, takes the spotlight to unravel the intricacies of the all-new Kona.

In 2019, the first-generation Kona waltzed away with the North American Utility Vehicle of the Year for both electric and internal combustion variants. Fast forward to today, and we're rewriting the script with an electrifying twist.

Our approach? Unconventional. We developed the Kona as an EV model first, bringing the benefits of electric propulsion to all Kona variants. The sharknose-inspired front end exudes dynamic road presence, contributing to improved aerodynamic performance.

Step inside, and you're welcomed to a quiet cabin – an oasis where road and wind noise are but whispers. The digital cockpit, a symphony of dual 12.3-inch screens, seamlessly integrates into a customizable display. A slim and wide floating dash emphasizes uncluttered space, while ambient lighting illuminates Kona's handy storage spaces.

But the surprise doesn't end there. Kona has expanded its horizons, growing nearly half a foot in length. The rear seat legroom is a triumph over competitors, and cargo space witnesses a 33% boost. We're not just selling a car; we're inviting you into a spacious haven.

Kona isn't just about space; it's a tech haven. Digital P2 replaces your key with your smartphone, a smart power tailgate adds convenience, and over-the-air software updates keep you ahead of the curve. But we're not stopping there. Kona leads its class with advanced driver assistance technologies, surrounding you with a safety net of features that redefine peace of mind.

Now, let's talk power. The Kona Electric boasts a powerful yet efficient 150-kilowatt electric motor, delivering an estimated range of up to

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Don't miss the all-new Hyundai Kona reveal Live from New York Auto Show.
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