How Curiosity Leads To More Sales | 5 Minute Sales Training

You've probably heard the saying, "curiosity killed the cat." But let me tell you, curiosity did a whole lot more than that. In the world of sales, curiosity is the secret sauce that can transform a good salesperson into a truly great one. Today, in the 5 Minute Sales Training, we're diving into how curiosity leads to more sales. So, fasten your seatbelts, and let's embark on this curious journey.

The Superpower of Curiosity

Do you remember watching cartoons as a kid? I sure do, and one of my favorites was Superman. I used to daydream about having superpowers like flying or deflecting bullets. Alas, as we grow older, we realize we won't be donning capes anytime soon. However, there's one superpower that we can all develop: curiosity.

Curiosity, my friends, is your ticket to unlocking a whole new level of connection with your customers. It's what sets you apart from the sea of predictable salespeople who bombard customers with the same mundane questions. You know the drill: "Is this your first visit? How did you hear about us? What size home are you looking for?" Yawn.

Picture this: you, as a customer, visit several sales offices, only to be greeted by the same robotic questions. It's like Groundhog Day, and it gets boring real fast. When you infuse your approach with curiosity, you flip the script. Your focus shifts from the process to the person standing in front of you. It becomes about them, their needs, their dreams, and their unique story. Curiosity transforms the experience, making it engaging, exciting, and, most importantly, all about the customer.

Breathing Fresh Air into Sales

Now, let's talk about the elephant in the room: "commission breath." Yes, I said it, and no, it's not a minty-fresh aroma. Imagine you're having coffee with a friend, and they casually mention they might need to move. What's your first response? Are you asking them, "How many bedrooms are you looking for?" Probably not. When there's no hidden agenda, curiosity takes the lead. You'd likely inquire, "Why? What happened?"

This shift in approach is like a breath of fresh air. You're genuinely interested, and it shows. You're not pushing to sell anything; you're just being a friend, eager to understand and support. The absence of "commission breath" is a game-changer in sales.

Unlocking the Emotional Connection

Sales trainings often emphasize that people buy emotionally. We agree, but what's missing from the conversation is how to tap into those emotions. That's where the three R's come into play:

1. Retell Their Story: Encourage your customers to share their story—the reasons behind their decision to move, their home's shortcomings, and the story behind it all. Curiosity ignites when you're genuinely interested in their narrative.

2. Relive the Story: As they retell their story, something remarkable happens. They begin to relive it, visually and emotionally. Their eyes light up as they travel back in time, immersed in their experiences.

3. Re-Feel the Emotions: Here's the magic moment. When customers retell and relive their stories, they also re-feel the emotions as though they're happening right now. It's a powerful connection that goes beyond asking the clichéd question, "How does that make you feel?"

By following these three R's, you'll unlock the emotional level of your customers, a realm that goes far beyond listing features and benefits. This is the key to building a profound and lasting connection.

Embrace Curiosity and Transform Sales

In the world of sales, curiosity is the unsung hero that can catapult you from being a good salesperson to an exceptional one. It sets you apart, injects fresh energy into your interactions, and unravels the emotional core of your customers.

So, my friends, what are you going to do about it? It's time to get curious. You have the power to change someone's world, one genuine, curious conversation at a time. Until next time, remember: Learn more to earn more. Curiosity is your ticket to a sales journey filled with excitement, positivity, and unparalleled success.